When it comes to the real estate industry, there are four prime categories – residential, commercial, industrial, and land. Businesses from each of these industries have their own set of goals to meet and challenges to overcome. That means no one business is the same as the other. However, they all have one thing in common – a constant need to befriend technology so that they can get to the top of the real estate business.
Keeping it in mind, we’ve created a list that highlights trending technology and productivity tools for professionals from the real estate business. The list is primarily based on the everyday needs of a real estate builder and developer. So if you’re one, here are eight business productivity tools you need today:
CRM software is what businesses need to maintain their interaction with the current and potential customers. The core idea behind such a solution is to enable businesses and teams to build stronger and longer customers relationships.
DaeBuild is a real estate CRM tool specifically designed to meet the needs of real estate developers and builders. It is an end to end Sales Automation and Customer Engagement Software for Real Estate Builders offering in depth Pre-Sales and Post Sales Real Estate Management. The key feature of this real estate CRM software include:
- Inquiry life cycle management
- Real time Inventory tracking
- Booking and Sales Accounts
- Customer Interactions
- Auto Invoicing and Payment reminders
- Single click document generation
- Broker Accounts
- Builder APP
- White labeled Property Buyer APP
- Trends and Analytics
Project Management
Project management software is what saves businesses from wasting their time using too many software and tools to run things properly. A PM software is basically a suite of tools that teams need today to manage their projects and project communications more efficiently.
ProofHub is currently one of the most popular choices in the category of business productivity tools. It’s a SaaS-based product that comes packed with every feature and functionality a growing team or businesses may need. Whether it’s project management, team communication, file proofing, or project reports, ProofHub makes every aspect of running a business simpler, faster. The key features of this project management software for real estate businesses are:
- Drag and drop functionality
- One on one chats
- Discussions
- Notes
- Gantt charts
- To-do lists
- Calendaring
- Milestones
- Timesheets
- Reports
Internal Chat And Communication
Communication is the driving force for almost every business. Whether you work as a freelancer or as a part of a big multinational organization, having clarity over the information sharing process is crucial to your success. This is where internal chat and communication tools come into play. These are simply cloud-based applications that allow people to stay connected to each other when working towards a common goal, regardless of their actual geographical location.
Slack is a cloud-based set of team communication tools and services. At present, over 50,000 teams are paying for these services and are reaping the range of benefits that come from seamless information sharing in the workplace. The key features provides by this slick piece of inter-office software solution are:
- Organized conversations
- Collaboration beyond colleagues
- Voice or video calls
- Integrated file sharing
- Data security
Task Management
Running a real estate business is a process of effectively managing multiple tasks, activities, and resources simultaneously. Task management software is what makes this process easier. With such software, project manager and leaders can create, delegate, track, and deliver work without any kind of confusion or conflict.
Trello is an incredibly Intuitive and easy to use application that gives you a perspective for your overall real estate project, no matter whether you are at home or at work. The key features of this application are:
- In-line editing
- Checklists, with a progress meter
- Easy uploading of files
- Archiving of card records
- Deadline reminders
- Activity log
- Assign tasks
- Mobile functionality to access boards on the go
Document Management
Since every aspect of running a business is now automated, using cloud-based applications for managing business-critical information is the only choice that makes sense. Luckily, there are tons of document management tools and file management software solutions out there that can help teams store, organize, and share files with just a few clicks.
Zoho WorkDrive is one of the business productivity apps that teams can use every day. It’s a content collaboration platform through which teams can store, share, manage, and work together on files of any size. The key features of this software are as follows:
- Collaboration tools
- Electronic signature
- Version control
Workflow Automation
Workflow Automation refers to the process of replacing the current work process with something better. A team should always look for areas of improvement in the way their work is being done. A workflow automation tool is what helps teams optimize processes for continuous improvement and get the desired level of performance in every project.
Confluence is a program developed and published by Australian software company Atlassian. It’s a tool with which teams can create, organize and discuss the work that needs to be done in the most efficient manner. Looking forward to improving your work process? Here are some of the key features provided by Confluence that you may find useful.
- Agile development
- Drag and drop editing
- Dashboard
- Calendars
- Advanced table editing
- Team collaboration
Social Media Management
Social media is a powerful tool for modern business. But the only way a business can use this tool to its best ability is by having the right resources for social media management. If you want to attract potential investors and customers for your real estate business, find an ideal social media management platform.
Hootsuite is a trending social media management platform for businesses. With Hootsuite, real estate teams can manage and schedule their posts to multiple social media platforms like Twitter, Facebook, LinkedIn, Instagram and more, all from one place. The key features of this application are:
- Multiple contributors
- Update multiple networks from one app
- Optimized delivery
- Social analytics reports
Email Marketing
Emails have been an integral part of the business world for ages. But time has changed and so is the way of using emails for business. Today, emails can play a potential role in marketing your products and services across the industry. And in order to do that, you need to have an intuitive email marketing app in place.
Do you need help managing large volumes of emails every day? If yes, then Mailchimp is the kind of app you’re looking for. It’s a popular email marketing service that enables teams to easily create, execute, and analyze ad and email campaigns.The key features of this tool include:
- Email templates
- Integrations
- Spam filter diagnostics
- Campaign archives
- Social Profiles
- Social sharing
- Reports
Quick recap …
Having the right kind of tool in place is necessary for any business. Whether you’re a real estate developer or a software developer, you can never achieve the results you’ve aimed for if you don’t possess the needed technological resources.
These eight tools are just a quick view of potential software and tools that are accessible to you and your team. But there are choices beyond this list. What you need to do now is explore all the available options for your real estate business and pick the best. Keep your goals and milestones clear – they’ll make things easier.
Do you think we missed something important? Tell us about it in the comments!
Vartika Kashyap is the Marketing Manager and has been one of the LinkedIn Top Voices in 2016, 2017 and 2018. She is also a contributor at Business.com, The Next Web, YourStory, and Huffington among others. Her articles mainly revolve around productivity, leadership, and common workplace events. She also loves to read and travel to new places.
